Top 14 Advantages of Partnerships
But did you know a partnership program does even more?

There were a few surprises when 400+ partnership professionals were surveyed about the benefits their programs offered.
55%
Stated that partnerships are a crucial method for increasing revenue and driving growth.
50%
Stated that the collaboration channel was found to be helpful in enhancing brand recognition
42%
Stated that partnerships boost client retention.
55%
Stated that partnerships are a crucial method for increasing revenue and driving growth.
50%
Stated that the collaboration channel was found to be helpful in enhancing brand recognition
42%
Stated that partnerships boost client retention.
Some of the benefits were astonishing, while others were well-known.
Discover the top 14 advantages of forming a partnership.
- Increase Revenue 55%
- Increase Brand Awareness 50%
- Improve Customer Retention 42%
- Higher Market Share 37%
- Increased Conversion Rates 35%
- Increased Customer Advocacy 34%
- Improved Product Ratings 32%
- Increased Customer Life Time Value 32%
- Improved Satisfaction of Internal Partnership Program Staff 32%
- Gained Insight Into Partner Generated Content 29%
- Higher Share of Wallet 29%
- Increased Cross -sell / Upsell Oppurtunity 29%
- Improved Productivity of Internal Partnership Program Staff 29%
- Increased Stock Price of Market Valuation 22%
- N / A We have not seen any benefits 0%
Find out more about how partnership
leaders are getting results
Download the Impact-commissioned study from Forrester Consulting
Smooth the partnership journey by learning from high-maturity companies

Reach out to an impact growth technologist at Info@combatcontractormarketing.com to bring home the benefits of partnerships to your business.
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